Extended Producer Responsibility (EPR): What CPG Companies Need to Know for 2025
As the packaging landscape evolves, Extended Producer Responsibility (EPR) regulations are reshaping how consumer packaged goods (CPG) companies handle packaging waste. These new regulations, being introduced across various U.S. states and globally, shift responsibility for packaging disposal from local governments to the producers. What is EPR? Extended Producer Responsibility (EPR) is a policy requiring […]
Accelerate Your Product Launch with Steinhauser’s Efficient Label Solutions
When launching a new product or refreshing your brand look, time to market can play a crucial role in the product’s success. Without proper planning and coordination, packaging can slow down this process, sometimes taking as long as 9 months with some printers. At Steinhauser, we collaborate with you as a strategic partner in a […]
Leveraging Printing to Create Packaging That Demands Attention On-Shelf
Poo-Pourri has become a household name in the scent market due to their clever formulations for bathroom ‘problems’ and quirky marketing. In the ever-competitive household market – innovation is necessary to catch the consumer’s eye – and new product lines and scents are the name of the game.
Bringing the Brand Vision of Craftsmanship to Life
Company Overview: Second Sight Spirits is a small distillery in Ludlow, KY that is committed to producing quality small batch spirits. Sons of Joe was a brand born out of friendship with the distillery and local design firm, Neltner Small Batch. NSB is owned and worked by Keith Neltner whose family has owned and worked land […]
Brand Refresh in 6 Weeks from Start to Finish
CASE STUDY: HOIST Company Overview: Hoist is a rapidly growing ready-to-drink hydration beverage. Their growth over the past 7 years has meant interpreting lots of retail feedback as well as marketing changes. In their most recent packaging change, they aligned with their new marketing message of ‘strong enough for the military’ due to recent military contracts. […]
Beverly International achieves boost in sales and brand recognition after label upgrade
Challenges -Establish an eye-catching label that could be produced efficiently, consistently, and economically, in various sizes -Achieve recognition and confidence among suppliers as a premium brand -Switch label type to ease application process -Dedicate time to the growing packaging demands from their expanding supplements line Solutions -Metallic film substrate was used to give a reflective […]